Effectuation Stories

          Case studies, lessons and stories about Effectuation!

          Making Waves: the Story of WaveBob

          Stuart Read and Nick Dew learn from a strategic partnership based on mutual interests.

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          Entrepreneurial Advice

          If they asked your advice in 2008, would you have encouraged Adam D'Angelo and Charlie Cheever to...

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          9 Dragons: A Profit from Waste

          Paper Puzzle

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          Barefoot Wine (in Finnish)

          Barefoot Wine – harjoitus yrittäjyysopintoihin

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          The Price of Social Innovation

          Business SurpriseKiran Mazumdar-Shaw is something of a modern business folk hero. She started her...

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          Creating Breakthroughs at 3M

          "Companies say they want breakthrough products but most are far more adept at making incremental...

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          Power in the Air - The Story of Powerkiss

          Arranged Marriage

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