Effectuation Stories

Case studies, lessons and stories about Effectuation!

Empowerment Through Ideas: Teaching Effectuation in Pakistan

Newswise — Dr. Shahid Qureshi is determined to make the world a better place through effectuation,...

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Meyer

New venture recipe If you were going into the restaurant business, you’d probably want to be Claus...

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Bacaina Veche

It would be fair to say that Marius Tudosiei was longer on aspiration than more tangible resources....

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U-Haul

U-Haul, or transforming uncertainty into success

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Lessons from Expert Entrepreneurs for Entrepreneurship Policy Makers

In the last two decades, effectual entrepreneurship, a cognitive-theoretic approach to action in...

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Hydration Technology: Unrisky Business

After a successful decade making industrial process equipment that treats liquid waste, such as the...

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Driving the Future - The Story of Better Place

Clean SolutionDepending on whom you ask and where you look, automobiles account for at least one...

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Profit with a Purpose - The Story of Vestergaard Frandsen

How to change the world and make money.

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