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Sprint Finishes - how Guidewire organizes for innovation
A youthful software company takes a flexible approach to serving the insurance industry.
Read MoreEffectuation Stories
Case studies, lessons and stories about Effectuation!
Money from Nothing - The Redhat Story
Stuart Read and Nick Dew examine how to make money out of giving things away.
Read MoreBrowning-Ferris (BFI): How to Learn to Let Go
Preparing for a worstcase scenario gave one entrepreneur the courage to make the leap. Stuart Read...
Read MoreLoosen The Reins Without Losing Control
On page 90 of his book Corporate Effectuation, a big challenge is made to the author, Thomas...
Read MoreWinds of Change - the Story of Ecotricity
Stuart Read and Saras Sarasvathy look at an eco-entrepreneur who moves with the times.
Read MoreManifesto for Effectual Action / Manifesto para a Ação Efetual
This is a work in progress. Please have a look! / Trata-se de um trabalho em curso. Por favor,...
Read MorePower of Profit - The Story of Husk
How a social startup venture in India could end up taking on the multinationals.
Read MoreGet your business plan right
Sample this: “Business plans have their time and place, though perhaps not in planning a business.”...
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