Effectuation Stories

          Case studies, lessons and stories about Effectuation!

          A Struggle Between Efficiency and Creativity at 3M

          This article sets the stage for the need for companies like 3M to foster an effectual mindset while operating an, understandably, causal corporate mindset.

          Discusses how corporations struggle with innovation and intrapreneurship.

          Publication:
          Businessweek
          Author(s):
          Brian Hindo
          External Link: http://www.businessweek.com/stories/2007-06-10/at-3m-a-struggle-between-efficien...

          PDF 50X50-1 3m-struggle-between-efficiency-and-creativity.pdf

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          Creating Breakthroughs at 3M

          "Companies say they want breakthrough products but most are far more adept at making incremental...

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          3M: 7 Pillars of Innovation

          An article how one company keeps effectual while steeped in a mature, causal business.

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          Effectuation is on the cover of Inc. Magazine

          Effectuation was featured as the cover article of Inc. Magazine on Feb 1, 2011. The article...

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