Effectuation Stories

          Case studies, lessons and stories about Effectuation!

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          A Struggle Between Efficiency and Creativity at 3M

          This article sets the stage for the need for companies like 3M to foster an effectual mindset while...

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          Creating Breakthroughs at 3M

          "Companies say they want breakthrough products but most are far more adept at making incremental...

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          Ice Man Cometh - the Story of ICEHOTEL

          Yngve Berqvist used his skills and contacts to create his unique ICEHOTEL. Stuart Read and Saras...

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