Effectuation Stories

          Case studies, lessons and stories about Effectuation!

          Get your business plan right

          Sample this: โ€œBusiness plans have their time and place, though perhaps not in planning a business.โ€ A shocker, but that is the opening line in a chapter on โ€˜business plans and business models,' in Effectual Entrepreneurship by Stuart Read, Saras Sarasvathy, Nick Dew, Robert Wiltbank, and Anne-Valรฉrie Ohisson (www.routledge.com).

          The authors note that the business plan is one of the most โ€˜taught' aspects of entrepreneurship. They elaborate that as a work project it provides a wonderful learning platform. ...

          Publication:
          The Hindu Business Line
          Author(s):
          D. Murali
          Relevant Principles:
          Bird-in-Hand (Means)
          Affordable Loss
          Crazy Quilt (Partnerships)
          Lemonade (Leverage Contingencies)
          Pilot-in-the-Plane (Control vs. Predict)
          External Link:
          Link 50X50 full heightThe Hindu Business Line

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          Bio Generation - The Story of Novozymes

          When scientists need to think like businessmen.

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