Effectuation Stories

Case studies, lessons and stories about Effectuation!

Looking to drive innovation?  Create a Market of Makers

How do you turn any organization into a team of innovators?  By creating a market for ideas using the Market of Makers process. The Market of Makers was created by Michael Faschingbauer and Renรฉ Mauer. One of their colleagues, Sophia Braun, details the process, the project and the outcomes when the process, an adaption of Effectuation to Intrapreneurship, was used in a large German Multinational.  As a result of the process,  71 team members from the company were able to create teams around 23 different ideas or speedboats (read the article to understand why) and traverse from idea creation to  implementation to reporting outcomes in 90 days.

Speedboat Wake

To learn more, read the article by Sophia Braun on Medium - Article Link

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Effectuation goes to the Comics!

The passion for scholars and educators in Japan for Effectuation and Young Adults has resulted in...

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2023 Young African Entrepreneur Economic Forum-Freetown, Sierra Leone

The Young African Entrepreneur Economic Forum (AYBEF) held its 2nd Edition in the middle of January...

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RethinQ Entrepreneurship: Reimagining the Future of Entrepreneurship in Malaysia

Rethinq Entrepreneurship : Building Effectual Entrepreneurs. Building Enduring Ventures in Malaysia.

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