"Over the course of his life, the US pop singer Jimmy Buffett released more than 30 albums, selling over 20 million records (so last century!). But like the other Buffett (Warren), Jimmy is an investors' idol as well.

Surprise Hit
Whereas Buffett's entrepreneurial success never made the pop charts like some of his noisier competition, the silent facts speak for themselves: "People are always shocked when they find out how big we've gotten. We just kept quietly doing our thing. Not saying much. And now—bam!—here we are" (Barnes, 2016).

Buffett on Buffett
What's behind this success? Branding. His namesake and investment guru Warren E. Buffett (not related to Jimmy) endorses it: "He understands his brand, which has a substantial reach. One of the secrets to his success is that he never really loses any fans" (Barnes, 2016)."