Effectuation Videos

Videos for Teaching and Learning

M = Means (video addresses this principle) S = Contingency (video addresses this principle) A = Affordable Loss (video addresses this principle) C = Control (video addresses this principle) P = Partnership (video addresses this principle)

 

M A P S C

Title

Description

Presenter

Institution

Min.

Date

Video

Language

          ASKing Your Way to Effectual Entrepreneurship This short lecture by Professor Sarasvathy covers some of the more recent research she has conducted into Effectuation, specifically the effectual ask which is the core capabilities of the expert entrepreneur. Saras Sarasvathy

Darden

12:01 2020 Video Icon Full Height  
          Start with Things within your reach Shark Daymond John provides a tremendous explanation of the Bird in Hand Principle by explaining the activities he would advise his own family to start the entrepreneurship journey Daymond John Darden 3:42 2020 Video Icon Full Height  
          Sell First! Original Shark Daymond John explains affordable loss and why excess cash can be unhelpful to entrepreneurs Daymond John Darden 1:54 2020 Video Icon Full Height  
          Getting to Things Outside Your Reach How to partner or build the crazy quilt? Original Shark and FUBU founder Daymond John talks about how he expanded his means and built relationships Daymond John

Darden

5:20 2020 Video Icon Full Height  
          A brief guide to Effectuation This is a short animation discussing effectuation, a business process for developing propositions. It was created for UCL Enterprise in 2014. It was drawn by Chris Shipton and animated by Tom Limb. Voice-Over   2:52 2014 Video Icon Full Height English
          Ernest Higa Advice for Entrepreneurs In this video - Ernest Higa the Entrepreneur who brought Dominos pizza to Japan, speaks about important entrepreneurship skills including the Lemonade Principle and Bird in Hand Ernest Higa   2:32   Video Icon Full Height  
          Saras Sarasvathy Explains the Entrepreneurial Method Big Think Series Saras Sarasvathy   8:03 2012 Video Icon Full Height English
          Saras Sarasvathy: How Great Entrepreneurs Think and Act Differently Ms. Saras Sarasvathy in a public talk 20th of January 2012 hosted by Aalto University and Aalto Center for Entrepreneurship head Will Cardwell in Finland at Aalto Venture Garage. Saras Sarasvathy is a leading scholar on the cognitive basis for high-performance entrepreneurship and is the author of Effectuation: Elements of Entrepreneurial Expertise. Saras Sarasvathy   4:07 2012 Video Icon Full Height English
          Saras Sarasvathy and her thoughts about causation versus effectuation Saras Sarasvathy, a leading scholar on the cognitive basis for high-performance entrepreneurship, shares her thoughts about when causation is a better strategy then effectuation, while visiting the Master programme in Entrepreneurship at Lund university Saras Sarasvathy   2:12 2010 video English
          ENTREPRENEURSHIP: Effectuation Research Saras Sarasvathy discusses how her research into Effectuation led to the development of a series of technical notes and case studies. Saras Sarasvathy   7:37 2009 video English
          Saras Sarasvathy at Venturelab Twente about Expert Entrepreneurs and Effectuation Saras is one of the top trainers in VentureLab. She shares about her investigation on expert entrepreneurs: The nr 1 characteristic: They hate market research! Watch the video for more. Saras developed her finding in the Effectuation concept: Effectuation fundamentally rethinks how entrepreneurship is researched and taught throughout the world. Effectuation is a logic used by expert entrepreneurs to solve problems in highly uncertain market environments. Entrepreneurs can learn to think and act effectually, thereby increasing their ability to create successful ventures. See www.venturelabtwente.com Saras Sarasvathy   5:09 2011 video English
*         Part 1 - Freitag (Start With Your Means: The Bird In Hand Principle) by IMD Prof. Stuart Read http://link.imd.org/ped - IMD Prof. Stuart Read unravels the success story of the Freitag brothers. Stuart Read Freitag 10:13 2010 video English
      *   Part 3.1 - Effectuation: Leverage Surprise (Contingency: The Lemonade Principle) IMD Prof. Read http://link.imd.org/ped - IMD Prof. Stuart Read talks about contingency (The Lemonade Principle). Stuart Read 3M 7:40 2012 video English
      *   Part 3.2 - Effectuation: Leverage Surprise (Contingency: The Lemonade Principle) IMD Prof. Read http://link.imd.org/ped - IMD Prof. Stuart Read talks about contingency (The Lemonade Principle) in the third of a five part series on Effectuation. Stuart Read 3M 6:19 2011 video English
          The single biggest reason why startups succeed | Bill Gross Bill Gross has founded a lot of startups, and incubated many others — and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people's, and ranked each company on five key factors. He found one factor that stands out from the others — and surprised even him. Bill Gross   6:40 2015 video English
*         The Stacy's Story Learn the story behind the “Stacy" in Stacy’s Pita Chips. Stacy Madison Stacy's Pita Chips 2:16 2016 video

English

         

Stacy's Pita Chips - The Stacys Way

Directed by Iain Mackenzie

 

Stacy's Pita Chips

0:31

2012

video

English

         

Stacy's Story

Discover the story behind Stacy’s®. Crafted without Compromise, our pita chips are baked up to 14 hours with high quality ingredients inside every bag.

Stacy Madison

Stacy's Pita Chips

0:39

2016

video

English

         

Stacy’s Stands with You

For Women’s History Month, Stacy’s created bags inspired by signs from women’s rallies. See the full story in the video and learn how you can make your voice heard.

Voice-Over

Stacy's Pita Chips

1:43

2017

video

English

 

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Branson Affordable loss

 

Richard Branson

Virgin

1:12

2016

video

English

 

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Part 2 - Effectuation: Agilyx (The Affordable Loss Principle) by IMD Prof. Stuart Read

http://link.imd.org/ped - IMD Prof. Stuart Read talks about Agilyx (Risk Little, Fail Cheap, Succeed Sooner: The Affordable Loss Principle) .

Stuart Read

Agilyx

9:47

2011

video

English

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EcoEnvelopes

Meet an inventive woman in Minnesota who's making our lives a little greener one envelope at a time.

Ann Delavergne

EcoEnvelopes

4:23

2008

video

English

         

Decisions, Decisions

ecoEnvelopes. How do your everyday choices impact the environment? Visit us at http://www.ecoenvelopes.com to learn more about how to reduce your impact on the earth.

Voice-Over

EcoEnvelopes

0:52

2015

video

English

   

*

   

Institute for OneWorld Health

Working for the Food and Drug Administration in the early 1990s, Victoria Hale saw many promising new medicines abandoned or not developed to their full market potential. Diseases such as visceral leishmaniasis, long ignored and often fatal, needed special and urgent attention. In 2000 she founded the Institute for OneWorld Health to address the gap between global infectious diseases and pharmaceutical opportunities. Victoria has since left and founded a new nonprofit pharmaceutical company, Medicines360, focusing on unmet needs of the world's women and children. It is a self-sustaining social enterprise, founded with philanthropy, driven by global health inequity, and sustained by revenues. Initial focus areas are contraception and neglected/orphan diseases.

Voice-Over

OneWorld Health

8:18

2009

video

English

         

OneWorld Health Tola // The Need

At the Grand Opening of our facility in Tola, Nicaragua, we take time to explain the need for healthcare in the regions where we serve.

Voice-Over

OneWorld Health

1:58

2017

video

English

         

OneWorld Health Tola // Patient's Perspective

As we opened the doors to our newest medical facility in Tola, Nicaragua, we take a moment to see what this means from a patient's perspective.

 

OneWorld Health

2:41

2017

video

English

   

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Red Hat Software

This is how Red Hat built a profitable business by sharing. And how we continue to grow and share with our customers. You can do more if you work together. Collaboration works.

 

Red Hat

1:26

2009

video

English

   

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The Value of Red Hat

Hear why we do business the way we do at Red Hat—straight from the guy at the top. CEO and chairman, Jim Whitehurst, talks about the value of Red Hat, including the subscription model, open source development, and freedom from lock-in.

 

Red Hat

3:22

2009

video

English

         

Default to open: The story of open source and Red Hat

Red Hat Films is proud to unveil this documentary looking at the past, present, and future of Red Hat and the evolution of open source. Take a look back at the beginnings of open source, and its growth through the 80s and 90s. Meet the people involved, and understand how Red Hat got started, went public, and changed the technology industry along the way. Experience this story from some of the people that helped craft it, including DeLisa Alexander, Jeremy Allison, Paul Cormier, Alan Cox, John Halamka, Venky Hariharan, Lawrence Lessig, Alex Pinchev, Brian Stevens, Michael Tiemann, Mark Webbink, Jim Whitehurst, Jan Wildeboer, and Bob Young. See what the early days were like, and what they think the future might hold for open technology and the software business.

 

Red Hat

27:01

2011

video

English

   

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How Social Entrepreneurs Use Rice Husks to Power India

India suffers from chronic power interruptions and failures stemming from energy policies created to court voter blocs and never accounted for the cost of power. Special correspondent Fred de Sam Lazaro reports on efforts by social entrepreneurs to solve part of India's power problems by creating village-based micro grids.

 

Husk Power Systems

8:00

2013

video

English

   

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Husk Power Systems, electricity from crop waste - Ashden Award winner

This video can be downloaded here: http://www.ashdenawards.org/winners/H... Husk Power Systems won an Ashden Award for Sustainable Energy in 2011. To find out more visit the link above, and follow us on: Bihar is one of the most poorly-served states in India when it comes to electricity. Husk Power is connecting remote villages in Bihar to a clean, reliable electricity supply, which provides better light, harnesses a widespread waste product and costs less than alternatives. Husk Power's 65 plants gasify rice husks and other biomass waste to supply electricity to around 180,000 people and, by replacing kerosene, they cut greenhouse emissions by over 8,000 tonnes of CO2 a year. The company is growing rapidly, aiming for over 2,000 plants in operation by the end of 2014.

 

Husk Power Systems

5:52

2011

video

English

   

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Husk Power Systems: Electrifying Rural India

Acumen Fund's annual Investor Gathering at Urban Zen, NYC. Raj Kundra, Director of Capital Markets and Energy Portfolio, Acumen Fund

 

Husk Power Systems

9:57

2010

video

English

     

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Part 3.1 - Effectuation: Leverage Surprise (Contingency: The Lemonade Principle) IMD Prof. Read

http://link.imd.org/ped - IMD Prof. Stuart Read talks about contingency (The Lemonade Principle).

   

7:40

2012

video

English

     

*

 

Part 3.2 - Effectuation: Leverage Surprise (Contingency: The Lemonade Principle) IMD Prof. Read

http://link.imd.org/ped - IMD Prof. Stuart Read talks about contingency (The Lemonade Principle) in the third of a five part series on Effectuation.

   

6:19

2011

video

English

         

The Big Energy Gamble - Nanosolar

   

Nanosolar

2:21

2009

video

English

   

*

   

An Emerging Market: Investing in Nanosolar - Erik Straser (MDV)

In this clip, Erik Straser, a partner at Mohr Davidow Ventures, discusses a case study of his firm's investment in a new solar technology modeled after printing a daily newspaper. Straser speaks in depth about reducing the costs and complexity of the sector, choosing the right entrepreneur, and gauging the level of capital investment required.

 

Nanosolar

5:07

2011

video

English

         

solar city: the future of nanosolar

Hoping to leave today's silicon solar cells behind, the Palo Alto company Nanosolar is creating paper-thin solar panels harnessing nanotechnology, a product that could revolutionize solar power.

 

Nanosolar

3:44

2009

video

English

         

Inside Nanosolar

Chairman/CEO Martin Roscheisen met with Tom Cheyney for the first time at the recent Intersolar North America trade show in San Francisco. Although the conversation was off the record, some of the information that he shared has appeared among the day's news announcements and technology revelations.

 

Nanosolar

6:10

2010

video

English

         

Nanosolar Technology Overview

Overview of Nanosolar's technology

 

Nanosolar

11:39

2011

video

English

         

BizBasics: "Entrepreneurship: (Not) Risky Business" with Saras Sarasvathy

How do entrepreneurs function? Understanding Frank Knight's three types of uncertainty will help you understand the mind of an entrepreneur. Saras Sarasvathy is an Associate Professor of business administration at the Darden School of Business. Her areas of expertise include Entrepreneurship, Cognitive Science and Behavioral Economics.

   

5:37

2014

video

English

         

An interview with Guy Laliberté

http://link.imd.org/cln-2012 - An interview with Guy Laliberté, Director of the Cirque du Soleil

Guy Laliberté

Cirque du Soleil

19:09

2012

video

English

         

Guy Laliberté explains the sale of Cirque du Soleil

Cirque du Soleil founder Guy Laliberté explains why his company will not stay in his family and why selling to the group led by TPG Capital is a positive move from the Montreal-based international circus company. Video shot at the Cirque du Soleil headquarters on Monday, April 20, 2015. (Dario Ayala / Montreal Gazette)

Guy Laliberté

Cirque du Soleil

3:09

2015

video

English

         

A - Z of Cirque du Soleil

Aerial, Banquine, Contortion…that’s how we say our ABCs the #CirqueWay. This World Circus Day discover the many sides of Cirque du Soleil from A – Z. For more exclusive content, subscribe to the Cirque du Soleil YouTube channel: http://cirk.me/YouTubeCirque

 

Cirque du Soleil

3:03

2017

video

English

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From Street Performer to Billionaire

Guy Laliberte, founder of Cirque du Soleil, was a clown with a dream.

 

Cirque du Soleil

7:53

2011

video

English

         

The Beatles LOVE Is All You Need: A Cirque du Soleil Story

You'll for sure leave this show smiling. Go behind the lights with The Beatles LOVE by Cirque du Soleil at The Mirage Hotel and Casino for an inside look at one of the artists.

 

Cirque du Soleil

4:32

2016

video

English

         

Mario M. Polegato, inventor and entrepreneur (GEOX), Italy

Meet Mario Moretti Polegato, founder and chairman of GEOX -- Italy's largest shoe making company and one of the world's largest casual footwear brands. Formerly a winemaker, he invented a breathable shoe dismissed by most in the industry. So he decided to enter the shoe trade himself. Case study: Breathable Shoes - Branding Success through Patenting

 

Geox

5:06

2014

video

English

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Part 5 - Effectuation: ICEHOTEL (Bringing Effectual Principles Together) by IMD Prof. Stuart Read

http://link.imd.org/ped - IMD Prof. Stuart Read talks about ICE HOTEL (Bringing Effectual Principles Together).

 

Ice Hotel

10:26

2011

video

English

         

IMD - Understanding Entrepreneurship by IMD Professor Stuart Read - Part I

http://link.imd.org/ped - Effectuation: The Cliff Notes by IMD Professor Stuart Read - View the online presention : http://link.imd.org/effectuation

   

22:51

2011

video

English

         

IMD - Understanding Entrepreneurship by IMD Professor Stuart Read - Part II

http://link.imd.org/ped - Effectuation: The Cliff Notes by IMD Professor Stuart Read - PART II - View the online presention : http://link.imd.org/effectuation

   

8:38

2011

video

English

         

TEDxMidAtlantic 2010 - Saras Sarasvathy - 11/5/10

Associate Professor Saras D. Sarasvathy is a member of the Strategy, Entrepreneurship and Ethics area and teaches courses in entrepreneurship and ethics in Darden's MBA program. A leading scholar on the cognitive basis for high-performance entrepreneurship, her book Effectuation: Elements of Entrepreneurial Expertise was nominated for the 2009 Terry Book Award.

Saras Sarasvathy

 

1:16

2010

video

English

         

Big Think Interview With Saras Sarasvathy

A conversation with the associate professor of business administration at the University of Virginia.

Saras Sarasvathy

 

23:14

2012

video

English

         

The Entrepreneur in Us All

Often people speak of entrepreneurs as if they are a different species. Professor Saras Sarasvathy explains what characteristics successful ones share.

Saras Sarasvathy

 

4:18

2012

video

English

         

Talk Lounge with Saras Sarasvathy

 

Saras Sarasvathy

 

1:52:33

2012

video

English

         

2011 Entrepreneurial Insights Saras Sarasvathy

notredamebusiness

Saras Sarasvathy

 

1:12:28

2011

video

English

         

Overall Reflections (by Sarasvathy): Teaching Effectuation

Sarasvathy has been teaching effectuation for about 10 years. Sarasvathy has been teaching the effectuation theory for about 10 years. She has learned that most students have a causal way of thinking about entrepreneurship. She challenges them to use effectual logic and makes them come up with ideas for new businesses.

Saras Sarasvathy

 

4:57

2015

video

English

         

ENTREPRENEURSHIP Case: New Luxury Ventures

Saras Sarasvathy describes how she teaches her case, "New Luxury Ventures".

Saras Sarasvathy

New Luxury Ventures

3:20

2009

video

English

         

ENTREPRENEURSHIP Case: ICEHOTEL Cases in Detail

Saras Sarasvathy discusses her ICEHOTEL case series in detail and offers suggestions on how it might be taught.

Saras Sarasvathy

Ice Hotel

3:37

2009

video

English

         

ENTREPRENEURSHIP Case: ICEHOTEL Overview

Saras Sarasvathy offers an overview of her ICEHOTEL case series and suggests ways it could be incorporated into an entrepreneurship curriculum.

Saras Sarasvathy

Ice Hotel

9:03

2009

video

English

         

ENTREPRENEURSHIP: Effectuation Technical Notes

Saras Sarasvathy describes several of her new technical notes which she uses as the foundation for her entrepreneurship course elective.

Saras Sarasvathy

 

3:41

2009

video

English

         

Saras Sarasvathy Looks at the World Through Entrepreneurial Glasses

The professor explains how entrepreneurs are action-oriented.

Saras Sarasvathy

 

7:02

2012

video

English

         

Saras Sarasvathy Doesn't Mind a Little Recession

Crisis is another word for opportunity.

Saras Sarasvathy

 

4:20

2012

video

English

         

Interview with Saras D. Sarasvathy

Interview with Saras D. Sarasvathy during her visit to Lund University in Sweden. Incl. Effectuation vs. Causation, advice to novice entrepreneurs, the eternal life of firms, new venture equity, etc.

Saras Sarasvathy

 

9:55

2010

video

English

         

Part-1: Prof.Saras on Effectuation & Entrepreneurship

The Prathibha Sastry Show brings together Entrepreneurial, Adventurous and Innovative men and women in a quest to enable women to dwell deeper on the events that shape their life. An attempt to bring them into focus and enhance not just their life, but also that of those who will watch them share their stories.

Saras Sarasvathy

 

8:28

2018

video

English

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Part-2: Prof.Saras Sarasvathy on Effectuation

The Prathibha Sastry Show brings together Entrepreneurial, Adventurous and Innovative men and women in a quest to enable women to dwell deeper on the events that shape their life. An attempt to bring them into focus and enhance not just their life, but also that of those who will watch them share their stories.

Saras Sarasvathy

 

7:03

2018

video

English

         

Part-3: Prof.Saras Sarasvathy on Women & Effectuation

The Prathibha Sastry Show brings together Entrepreneurial, Adventurous and Innovative men and women in a quest to enable women to dwell deeper on the events that shape their life. An attempt to bring them into focus and enhance not just their life, but also that of those who will watch them share their stories.

Saras Sarasvathy

 

6:03

2018

video

English

         

Part-4: Prof.Saras Sarasvathy on Indian Startup Ecosystem

The Prathibha Sastry Show brings together Entrepreneurial, Adventurous and Innovative men and women in a quest to enable women to dwell deeper on the events that shape their life. An attempt to bring them into focus and enhance not just their life, but also that of those who will watch them share their stories.

Saras Sarasvathy

 

8:20

2018

video

English

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Lending Tree CEO’s advice for starting a company

Lending Tree was born out of its founder’s frustration to find a way to solve the complicated process of securing a loan to buy a home.

Doug Lebda

Lending Tree

6:54

2016

video

English

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From Olympic Athlete to Sushi Chef

Michael Stember elevates himself to world-class for a second time...

Michael Stember

 

6:25

2017

video

English

         

Entrepreneurship Division Live Webinar with Saras Sarasvathy

Please join us for a live webinar featuring Saras Sarasvathy. She will be fielding questions about conducting top notch entrepreneurship research.

Saras Sarasvathy

 

1:06:49

2015

video

English

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Sara Whiffen Effectuation Overview

Sara Whiffen of Insights Ignited talking to a forum about "Effectuation" -- the mindset successful entrepreneurs use to build new ventures, as discovered by Dr. Saras Sarasvathy at UVA Darden's School of Business.

Sara Whiffen

 

2:04

2016

video

English

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Michael Faschingbauer bei KreativStart 2015 Vortrag "Effectuation"

EFFECTUATION: GRÜNDEN UND UNTERNEHMEN MIT DEM, WAS IM EIGENEN KÜHLSCHRANK IST

Michael Faschingbauer

 

51:51

2015

video

German

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Effectuation: o novo termo em voga no mundo do empreendedorismo [Canaltech Startup #32]

Prêmio Canaltech: VOTE nos melhores da tecnologia de 2019! https://canalte.ch/premio Canaltech Startups é uma parceria entre o Canaltech e a Ideation (www.ideationchallenges.com.br), que traz todas as quintas-feiras um vídeo do universo das startups e empreeendedorismo. No programa de hoje: Effectuation: o que é isso? Para nos explicar, conversamos com o professor Marcos Hashimoto, que lida há mais de 15 anos com o mundo do empreendedorismo e startups.

Marcos Hashimoto

 

4:09

2016

video

Portugese

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Effectuation. Elemente der unternehmerischen Methode: Michael Faschingbauer at TEDxSalzburg

Michael ist Unternehmensberater, Trainer, Coach und Dozent mit Büros in Graz und Wien seit 2000. Er ist Pionier im Transfer von Effectuation (unternehmerische Expertise) in unterschiedliche Handlungsfelder. Er ist weiters Begründer der Webplattform für Effectuation (www.effectuation.at |.ch|.de) und Autor von "Effectuation: Wie erfolgreiche Unternehmer denken, entscheiden und handeln", einem Praktiker-Fachbuch, ausgezeichnet als "Managementbuch des Jahres". ABOUT Effectuation: Elemente der unternehmerischen Methode. Wenn wir heute über Management reden, dann sprechen wir über eine Methode. Jeder kann zu einem gewissen Grad Management lernen, eben weil es auf einer Methode basiert. Sie besteht aus den Elementen „Die Zukunft vorhersagen, Ziele setzen und Pläne machen, um diese zu erreichen". Unternehmerisch denken und handeln wird hingegen immer noch eher als „Kunst" gesehen, die auf Risikofreude und Talent beruht. Doch was wäre, wenn die Erschaffung von Produkten, Unternehmen und sogar Märkten nicht nur den Mutigen und Talentierten vorbehalten wäre, sondern von jedem gelernt werden könnte? Als Methode, um Neues in die Welt zu bringen? Aktuelle Erkenntnisse der Entrepreneurship-Forschung legen nahe, dass es diese Methode gibt. Sie trägt den Namen Effectuation und unterscheidet sich fundamental von dem, was im Management als professionell gilt.

Michael Faschingbauer

 

14:45

2012

video

German

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Discover Effectuation Saras D Sarasvathy

 

Saras Sarasvathy

Husk Power Systems

2:01:07

2014

video

English

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Effectuation: Les principes de l'entrepreneuriat pour tous

Présentation de l'ouvrage "Effectuation: Les principes de l'entrepreneuriat pour tous" par son auteur, Philippe Silberzahn en 7 questions. Le livre est accessible ici: http://www.pearson.fr/livre/?GCOI=274... ou http://www.amazon.fr/dp/2744065897/re…

Philippe Silberzahn

 

15:24

2014

video

French

 

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How to make decisions in mature and uncertain markets - IMD Professor Stuart Read

How to make decisions in mature and uncertain markets

Stuart Read

 

8:30

2010

video

English

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Claus Meyer Cooking and entrepreneurship

Claus Meyer Cooking and entrepreneurship

Claus Meyer

NOMA

1:24

2016

video

English

         

Entrepreneurial Leadership

Entrepreneurial Leadership

Bryan Hassin

 

31:59

2016

video

English

         

Saras Sarasvathy Gives Business a Good Name

Big Think Series

Saras Sarasvathy

 

8:12

2012

video

English

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Corporate Effectuation by Effectuation-Intelligence Netherlands (dutch version)

This short video in dutch was created by Thomas Blekman to explain corporate managers what corporate effectuation is and what corporate managers can learn from entrepreneurs. corporate effectuation offers control under uncertainty.

Thomas Blekman

 

3:47

2010

video

Dutch

         

The 10 Myths of Entrepreneurship

In the second video of our series «Little Green Bags» we do away with the ten myths of entrepreneurship -- and show how one can create a successful start-up business without money, business plan or even an idea.

Voice-Over

Virgin

10:18

2012

video

English

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Corporate Effectuation by Effectuation-Intelligence Netherlands (dutch version)

This short video in dutch was created by Thomas Blekman to explain corporate managers what corporate effectuation is and what corporate managers can learn from entrepreneurs. corporate effectuation offers control under uncertainty.

Thomas Blekman

 

3:42

2012

video

English