Effectuation fundamentally rethinks
how entrepreneurship is researched and taught throughout the world.About
Effectuation.org is the home of The Society for Effectual Action. SEA is a global research community advancing the study and practice of the entrepreneurial method.
Contribute
SEA is for co-creating the future. New researchers, educators, and entrepreneurs co-create with current researchers to broaden the scope of effectuation research.
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SEA citizens can upload papers, download research, share news and media, host an event, collaborate on projects, and even operate SEAports and SEAportals.
Effectuation is a logic used by expert entrepreneurs to solve problems in highly uncertain market environments. Entrepreneurs can learn to think and act effectually, thereby increasing their ability to create successful ventures.
Videos
The story of the Freitag brothers told by Stuart Read (IMD)
Saras describes her research on what it means to think effectually.
Saras explains the teachability of effectuation.
