Introduction for VC's and Angels

We know that you want to find and fund great entrepreneurs. We know you’re looking for game-changing ideas that can scale. What you’ll find here is that the expert entrepreneurs we studied – experienced entrepreneurs with 15+ years, multiple companies, and IPO under their belt – use a certain logic to solve entrepreneurial questions when they start their ventures. We found that they are able to get traction, find partners, and “fail” cheaply – limiting their downside, spreading risk, but without sacrificing the upside potential of their businesses.

What we give you is an insight into the truly successful entrepreneurial mind. This site is the academic community that studies the “entrepreneurial method” and we’d love to hear your thoughts. First, you should probably read the seminal paper that Vinod Khosla called “the first good paper he’s seen” — What Makes Entrepreneurs Entrepreneurial?.

Also, check out Effectuation and New Venture Performance. that answers the question: How does an effectual approach relate to the outcomes generated by a new venture?

Finally, you might want to read Rob Wiltbank’s research on outcomes in angel investing: 

Then, you can really dig in!